
Sales Development Representative Salary in The Netherlands
The median base salary for Sales Development Representatives in The Netherlands is €42,568 and an OTE of €63,744. Data updated on 06/26/2025.
Median Base Salary
€42,568
Median On-Target Earnings
€63,744
Top Performer Earning Potential
€83,971
Current % that Attain Quota
47.6%
Distribution of Earnings
See how many Sales Development Representatives are within each earnings range for base salary and for on-target earnings
Percent that Attain Quota
See the % of Sales Development Representatives to hit quota in the last 12 months.
Highest Paying Companies for Sales Development Representatives in The Netherlands
See which companies pay their Sales Development Representatives the most in 2025. This list is sorted by highest OTE (on-target earnings). Data updated 06/26/2025Company
Base Salary
Median OTE
Top Performer
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Sales Development Representative in The Netherlands earn a median base salary of €41,900 and median on-target earnings of €64,178. Top performers can earn up to €83,971 annually.
It's estimated that 47.6% of Sales Development Representatives in The Netherlands hit quota in the last 12 months, with an average deal size of €72,179.
The Netherlands Sales Development Representative salaries are -14% below the national median base salary and 1% above the US median OTE.
Sales Development Representative salaries in The Netherlands typically range from €37,556 to €47,259 for base salary, with total earnings potential ranging from €55,930 to €70,717.
A Sales Development Representative (SDR) is responsible for identifying potential customers, initiating contact, and qualifying leads before passing them on to sales executives. They leverage outreach tactics like cold calling, emailing, and social selling to build the initial pipeline.
SDRs usually receive a base salary plus incentives for meeting or exceeding lead generation and appointment-setting targets. Their compensation aligns closely with the volume and quality of leads delivered to the sales team.
After gaining experience, SDRs often advance to Account Executive or Business Development Manager roles, handling more responsibilities and complex sales cycles. Some SDRs leverage their prospecting skills to transition into Marketing or Customer Success roles that require strong communication abilities.