
Sales Development Manager Salary in the UK
The median base salary for Sales Development Managers in the UK is £61,961 and an OTE of £97,607. Data updated on 06/17/2025.
Median Base Salary
£61,961
Median On-Target Earnings
£97,607
Top Performer Earning Potential
£169,814
Current % that Attain Quota
0.0%
Distribution of Earnings
See how many Sales Development Managers are within each earnings range for base salary and for on-target earnings
Percent that Attain Quota
See the % of Sales Development Managers to hit quota in the last 12 months.
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Highest Paying Companies for Sales Development Managers in the UK
See which companies pay their Sales Development Managers the most in 2025. This list is sorted by highest OTE (on-target earnings). Data updated 06/17/2025Company
Base Salary
Median OTE
Top Performer
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Sales Development Manager in the UK earn a median base salary of £66,370 and median on-target earnings of £109,524. Top performers can earn up to £169,814 annually.
It's estimated that 0.0% of Sales Development Managers in the UK hit quota in the last 12 months, with an average deal size of £81,144.
the UK Sales Development Manager salaries are 37% above the national median base salary and 15% above the US median OTE.
Sales Development Manager salaries in the UK typically range from £48,476 to £71,678 for base salary, with total earnings potential ranging from £76,881 to £108,610.
A Sales Development Manager oversees the team responsible for sourcing and qualifying new leads. They set outreach strategies, train team members, refine lead qualification criteria, and ensure a steady pipeline of well-vetted prospects for the sales organization.
Sales Development Managers typically earn a competitive base salary plus bonuses or incentives tied to pipeline growth, lead quality, and meeting set appointment or opportunity quotas. Their compensation reflects their ability to optimize early-stage sales efforts.
Sales Development Managers may move into roles like Director of Business Development or Head of Sales, shaping company-wide prospecting strategies. With broader experience, some transition into full-cycle Sales Management or Revenue Operations, influencing every aspect of the sales funnel.