Coro
RepVue Score
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Coro
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Former Employee Coro has a product with clear market potential, and the technology has improved significantly over the past few years. However, major changes are needed for the company to succeed and for it to be a compelling opportunity for future employees.
Leadership lacks alignment, with business units often operating independently. This leads to frequent rollout and rollback of initiatives, creating confusion and wasting valuable time. Inbound leads are almost nonexistent, requiring reps to rely entirely on outbound efforts to generate pipeline. Hitting quota is rare—very few reps achieved it during my three years with the company.
Training and ongoing development are limited. Beyond a brief onboarding, there are few resources to help sellers grow or refine their skills. Additionally, the absence of a consistent, company-wide sales methodology results in fragmented approaches across the team.
While Coro's product has value, its limitations—combined with inconsistent leadership and lack of marketing support—make it difficult to sell effectively. Without a significant shift in strategy and internal alignment, reaching its ambitious goal of an IPO will be a challenge.
At this time, I would not recommend joining Coro unless these foundational issues are addressed.
1.9
Mar 25, 2025
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