Side inc
RepVue Score
0
Side inc
Back to ReviewsCurrent Employee The company struggles with its go-to-market strategy due to a high price point and a niche target market—only about 1% of the industry. Within this segment, just a small fraction fits the ideal profile: entrepreneurial agents willing to give up part of their business to outsource backend operations.
The promised OTE of $200k is completely unrealistic. It became apparent within 30 days that achieving this target was impossible, especially for new Account Executives (AEs) in emerging markets. In California, where the product is better established, AEs rely on deep pipelines and existing partner referrals. New AEs, however, must hit the same quotas through outbound cold calls, despite deals often taking 4-9 months to close.
Highly successful salespeople from other companies have struggled here. Without significant improvements in marketing or pricing adjustments, the product remains too expensive for most markets, leading to high turnover among both reps and accounts. Despite having talented individuals from top companies, the company has failed to improve performance and remains unprofitable.
3.4
Sep 7, 2024
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