RepVue
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Sales Tactics & Tips
Account Executive

What to do when you don't hit quota? I'm about to be put on a PIP for my SMB role. Previously was MM at a niche data company. Current role is ERP with very technical product.

FC
Flexible_Chameleon_9041Apr 10, 2025
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Ryan_Walsh
RepVue Founder
Apr 10, 2025Top Comment

A few things in parallel. While you certainly can get off a pip successfully (we'll discuss that below) you should make sure to get your resume dusted off, ready, and start getting it out there. Just from a % standpoint less people come off a pip successfully vs. getting shown the door. Be ready. Now on to the performance, you really need to break down WHY you're behind the number. Particularly for an SMB role, you can break down every point in the funnel: Are you getting the right number of leads based on what you should be every week Are you making the right number of cold calls (+ email outreach) Are these at bats turning into discovery calls at the right % Are the discovery calls converting into opps at the right % Are the opportunities moving through the pipeline at the right cadence and are they closing at the right % Are your deal sizes appropriate, etc So there's a clear funnel that should be happening - which of these steps looks off to you and how can you react and adjust to improve. If ALL you do is break this down successfully and put together a plan to improve the couple areas that are behind, I bet the confidence your manager will have in you will go way up and they'll want to support you. It's easier said than done, but that's like all things in sales. Good luck!

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HP
Happy_Platypus_6865Apr 10, 2025

How common are PIPs at your org? Is it something that happens frequently? What % of your teammates are PIPed... and what % would you say survive?

FC
Flexible_Chameleon_9041Apr 16, 2025Original Poster

40% of the org hit quota last quarter

TR
Thorough_Rabbit_3744Apr 21, 2025

Does that mean 60% of your org is about to get a PIP?